From Global Media to Viral Moments.
With over 21 years inside the world’s largest media organizations—and experience shaping culture at a startup co-founded by Madonna—Empire South brings a rare blend of legacy expertise and viral instinct. From boardroom strategy to internet-breaking moments like the “Whip Nae Nae,” we understand how to build brands that don’t just show up—they take over.
This isn’t theory. This is lived experience across media, music, and entertainment—now focused on helping businesses build their own empire.
20+
Years of experience
14x
Industry Awards
MEDIA MEETS MOMENTUM
We Don’t Chase Trends. We’ve Created Them
Empire South is built on a foundation most agencies can’t replicate: over two decades inside the highest levels of media, paired with hands-on experience creating and scaling viral cultural moments. From traditional media powerhouses to disruptive, entertainment-driven startups, our background spans strategy, storytelling, and influence at every level.
We’ve worked where audiences are built—and where trends are born.
Now, we bring that same level of insight, execution, and cultural awareness to brands ready to grow, lead, and dominate their market.
influence
influence
influence
influence
influence
We’re
changing the way marketing is
built for clients leveraging our experience working with top brands
across media, culture and entertainment
to deliver work
that drives both impact and attention.

The Whip Nae Nae Dance Trend

Delta Airlines In-Flight Programming




